Messaging Apps: Engaging Ethnic Consumers in Canada

Contributing Writer, Maple Diversity Communications, ethnic marketing agency. Original article: https://maplediversity.ca/engaging-ethnic-consumers-in-canada/ In today’s digital world, it is difficult to imagine how a business can be successful without a strong online presence. To survive and thrive, businesses must be proactive in their communication with potential customers. Messaging apps have come out as a rising medium in…